As an ode to the city that never sleeps, the new Gucci Blondie collection is revealed in a film captured by Angelo Pennetta across New York. Impromptu moments of heritage are set in motion as city-goers clad in Gucci Love Parade looks and Blondie bags visit Manhattan’s most celebrated landmarks. Reflecting the dynamism of the Gucci Blondie persona as well as the House’s approach to time, the selection features unique shapes, each defined by a rounded and refined Interlocking G emblem originally introduced in 1971.

Directed By: Angelo Pennetta

Creative Director: Alessandro Michele

Art Director: Christopher Simmonds